HP & Transcend Know How to Market
Posted on 08 August 2009
Everyone knows that geeks love toys. So HP and Transcend cranked up their marketing machines and wondered what they can give a IT geek that will get them to pick up the phone? Other than the obvious answer (which is illegal in 49 out of 50 states) , how about a shiney Ferrari Enzo? Yep, that will work.
The other day after coming back from lunch I noticed a big box on my desk. I didn’t rember ordering anything so I was curious. I turn over the box and on it is a picture of a red Ferrari Enzo with the HP logo on it. Now my interest is piqued! I wonder what’s inside.
Cool, a R/C Ferrari Enzo – something I can use to relieve the day to day stress. A real team building piece of gear if I ever saw one. Something that I absolutely need. Uh wait, somethings missing. Doh! Take a closer look at the third picture. Oh you cheaky buggers, the radio controller is missing. Wait here’s a piece of paper with a URL I can fill in to get my controller. Sweet.
Now of course to actually get the controller you need to meet with Transcend Communications about HP Switching and stuff. I’m always meeting new resellers and vars so what’s one more. I love HP Servers and run a ton of HP Proliants. My network is almost all Cisco, but I do have places where HP network gear would fit. It’s worth knowing what they might have to offer.
Anyway, the meeting was had, the controller was delivered, and rubber was burnt. Well Played HP & Transcend.
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